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Join Leslie Kolovich as she talks with Jay Longley,  aka, “Sparky” founder of Rainbow Sandals.  Sparky tells the story of where he got the name “Sparky”, and his desires to make things that would last a long time and not just be another thing piling up in our landfils.

The conversation tells our listeners the process Sparky took in creating one of the best sandals in the world, producing 8000 pairs of sandals a day.  He also talks about his relationship with Ron House and Gerry Lopez, finding the sport of Stand Up Paddling, and creating the Premier SUP racing event, The Battle of The Paddle.  Sparky was recently named by the Standup Journal “Man of the Sport”.  In this interview Sparky talks about a moment at last year’s Battle that “kinda glassed him over” with the comments from a tearful woman on the beach.  Sparky feels it is very important that the Battle gives back to the community and always gives money to non profit organizations dealing with children, education of oceans and being good stewards of the environment.

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Sparky loves seeing the sport enjoyed by all around the world, and is thrilled with the prospects of it becoming an Olympic sport.   Enjoy the podcast with this very innovative and passionate man.

Sparky Longley and Rainbow Sandals BOP